Luca Perugini » breadcrumbs http://www.lucaperugini.it My digital life, my real work Sat, 04 Feb 2012 13:43:27 +0000 en hourly 1 Internet of Things & Food Traceability http://www.lucaperugini.it/2009/10/26/internet-of-things-food-traceability/ http://www.lucaperugini.it/2009/10/26/internet-of-things-food-traceability/#comments Mon, 26 Oct 2009 13:38:58 +0000 luca http://www.lucaperugini.it/?p=137 MacManus reported on ReadWriteWeb that IBM will launch an iPhone app named Breadcrumbs.
Breadcrumbs will give consumers access to information about grocery food items.

It’s seems just another iPhone app, but Breadcrumbs will show how Internet of Things will spread on our life.

Breadcrumbs

Breadcrumbs

The larger trend here is the convergence of smart phones with the Internet of Things(i.e. Internet-connected real world objects). Devices such as the iPhone essentially become sensor and RFID readers, which allow consumers to interact with real world objects in a much more detailed manner.

Breadcrumbs is able to scan barcodes using the iPhone’s camera. The consumer simply points their iPhone at a food item and gets back relevant data. Other than product recall details, the information returned to the user is mostly the same as what’s on food labels – only it is pulled from the Web.

IBM Debuts Food Traceability iPhone App

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