Luca Perugini » Christmas shopping http://www.lucaperugini.it My digital life, my real work Fri, 30 Jul 2010 12:58:23 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 It’s time to Christmas Shopping? http://www.lucaperugini.it/2009/12/18/its-time-to-christmas-shopping/ http://www.lucaperugini.it/2009/12/18/its-time-to-christmas-shopping/#comments Fri, 18 Dec 2009 14:53:12 +0000 luca http://www.lucaperugini.it/?p=227 It’s time to Christmas Shopping? Bring your cellular with you and start to search.
As reported by Deloitte, 20% of shoppers it will use or they have intention to use their cellphones as a smart searching tool for reviews, word of mouth, buzz.

One in five shoppers said they intended to use their cellphones to shop this holiday season, according to an annual survey by Deloitte, the accounting and consulting firm. Of those, 45 percent said they would use their phone to research prices, 32 percent said they would use it to find coupons or read reviews and 25 percent said they would make purchases from their phones.

(source: Mobile Phones Become Essential Tool for Holiday Shopping NYTimes)

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